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BEHAVIORAL RESEARCH INFORMATICS
Chulalongkorn University, Bangkok, Thailand
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Yupin Patara, PhD
Marketing Management (Branding, Pricing),
New Media Communication, Social Marketing,
SONGPHAN CHOEMPRAYONG, PhD
Management of Information, Human Computer Interaction (HCI), Information Sciences, Big Data
PATTARAWAN MAI PRASARNPHANICH, PhD
Management Information System Strategy, IT Governance, Knowledge Management, Big Data
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